新车交强险购买数显示,荣威eRX5(图片|配置|询价) 2022年总销量为11,633辆,同比下降18.6%。进入2023年后,其销量进一步下滑,前5个月累计仅卖出1,051辆,同比下降39.9%。
为刺激销量增长,荣威于7月13日推出了购车限时优惠,截至本月底,eRX5全系降价2.3万元,起售价降至12.49万元。据经销商透露,除了官方限时优惠外,到店购买荣威eRX5还可享受3,000元的现金优惠,但取消了置换补贴,起售价低至12.19万元,比燃油版荣威RX5还便宜。
![](https://p3-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2KReL4qOTm0d~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=N2tJjkLjhW%2FcaNYm57DUnXQB11U%3D)
![](https://p6-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2KRgq9KG0f8C~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=WMDq4F9C5YtLcPITyFNMHZCGlx4%3D)
![](https://p9-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2KRikEjExZZZ~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=0OHcFTja8fbtr%2FsShjLqmg1JMgY%3D)
![](https://p6-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2KRjH2PRq6mn~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=P92aUGQg46708bRbh2XfFv50%2FNo%3D)
![](https://p3-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2KRjy29nViJL~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=NGV0HSG95cf0TYfaVZfjoAMiYPQ%3D)
![](https://p3-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2MxkyFGZ7sC~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=deIgOZLVHdrUF8vtvLre2oIeD5c%3D)
![](https://p6-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2MxlY9BhGiKk~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=gCNmOCoqiLeMiKacDeU63fO2EAk%3D)
![](https://p6-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2MyMK84sYr5m~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=Q14H1BI4613GYvOtTkX8Q36kCmQ%3D)
![](https://p3-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2MyMjAw6k8To~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=nAm0cnue3H2STvrq6U79rVzVjeQ%3D)
![](https://p9-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2MyN8D9TitL4~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=ZQJB4xKd9GKWDPUTbH2NxBnYVhA%3D)
![](https://p9-dcd-sign.byteimg.com/tos-cn-i-tjoges91tu/Tk2MyNUGMVefXl~noop.webp?lk3s=125a4689&x-expires=1720642917&x-signature=YiwUd0XC5KzdrswcRV4FyZcIfGI%3D)
作为紧凑级插电混动SUV市场中的一个“老兵”,荣威eRX5目前的产品力已远远落后于同级热门竞品。以吉利汽车最新推出的银河L7为例,其上市首月便取得了9,673辆销量,是荣威eRX5前5个月销量总和的9倍多。
值得一提的是,银河L7不但车身尺寸比荣威eRX5更大,起售价还更便宜,eRX5如果不在此时加大力度促销,后续的生存压力会进一步加剧。
评论·0